Push and Pull Factors in Green Product Management
- Building a sustainability-focused organization.
- Impact of regulation (push).
- Market impact (pull).
- New circular business models: Adapting to circular economy by applying 5R principles across product development and sales.
- Life Cycle Assessments (LCAs) to establish environmental baselines for technologies.
- Orchestrating R&D, engineering, and manufacturing to embed sustainable design into future products.